ICEMULE COOLERS

ASK

Spread brand awareness and boost sales by creating an eye catching social media campaign

CHALLENGE

How can Icemule stand out from other outdoor cooler brands like Yeti or Igloo?

SOLUTION

Highlight the Icemule Cooler's ability to keep food warm and cold in extreme conditions.

Icemule Coolers are the original waterproof backpack cooler designed for the most extreme conditions.

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Timeline

Mar 2019 (2 weeks)

Team

Myself, Lauryn Goodlett

Role

Art Direction, Copywriting

Tools

Illustrator, Photoshop

CONCEPT:

Don't let the little things hold you back.

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