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ERIN PHILIPS
FRANCO'S FINE CLOTHIER MULTI-PLATFORM CAMPAIGN
Franco's Fine Clothier is a Richmond-local, family owned, high end menswear store that provides custom, in-house tailoring and quality customer service.
CHALLENGE: Reach local, young professionals that are potential returning customers
CONCEPT: A little goes a long way
STRATEGY: Show how spending a little extra money on a good suit makes a huge difference
ART DIRECTOR: Erin Philips
COPYWRITER: Karan Chaudhary
STRATEGIST: Erin Philips + Karan Chaudhary
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